Where to Sell Handmade Crafts Online and Locally

If you're like us, you've probably filled a room with handmade crafts and thought, "We should start selling these."

But where do you actually sell them? Finding the right places to sell homemade items is the hard part.

Should you sell handmade items online? It offers a big audience, but the fees can be high. Or should you focus on where to sell handmade items locally? This lets you meet customers in person.

We've researched 30 great options for you. This guide explores 12 online platforms and 18 local venues. We'll cover the pros and cons of each to help you decide where to sell handmade products.

12 Places to Sell Handmade Items Online

Selling handmade items online opens your shop to buyers nationwide. The key is finding the right mix of visibility, cost, and community.

If you're looking for places to sell homemade items online, here are 12 proven platforms that fit different goals and budgets:

Quick Overview

1. Etsy

Best for beginners who need instant traffic.

Price: Etsy's fee structure is complex. You pay a $0.20 listing fee, a 6.5% transaction fee, and a 3% + $0.25 payment processing fee. Mandatory Off-site Ads (12-15%) also apply to top sellers.

Etsy tops most lists when researching where to sell handmade products. It's where millions of buyers start their search for unique, handcrafted items.

For beginners, that visibility can help new products find their first customers. But it's also one of the most crowded places to sell.

In 2025, Etsy also added a “Shop Local” feature, letting buyers discover nearby shops, which can help you reach local customers as well.

What We Recommend: Success on Etsy comes from mastering a niche. Ensure your shop is polished, with clear descriptions, great photos, and relevant tags.

Don't just sell "candles." Sell "vegan soy-wax candles with wood wicks for book lovers." Use all 13 tags on your listings. The more specific you are, the easier it is for the right customers to find you.

Etsy Pros & Cons

2. Amazon Handmade

Best for makers with high-volume, gift-friendly items.

Price: The Amazon Handmade fee is a flat 15% referral fee. Amazon waives the $39.99/mo professional seller fee for approved artisans, so there are no monthly costs.

Amazon Handmade is part of the main Amazon marketplace and shares its trust and global reach. It attracts buyers who value quick delivery and convenience, often through Prime shipping. You must apply and prove your items are truly handcrafted.

Amazon Handmade Pros & Cons

What We Recommend: Professionalism is everything. Use high-quality, clean product photos (on a white background). If you can, use Fulfillment by Amazon (FBA) to make your items Prime-eligible, which massively boosts sales and credibility.

3. eBay

Image: Appshunter

Best for sellers who want to reach a massive, global audience.

Price: eBay's fees for the "Crafts" category are 12.7% on the total sale amount up to $2,500, plus a $0.30 per-order fee. The fee for the portion of the sale over $2,500 is 2.35%. Store subscriptions can also reduce your listing (insertion) fees.

eBay is no longer just an auction site. It is now a strong marketplace where you can sell handmade products. There are 159 million active buyers. People can find your crafts while looking for other items, not just handmade goods. This broad reach means your work may appear to shoppers who were not planning to search for handmade items.

eBay Pros & Cons

What We Recommend: Success on eBay comes from efficiency. Ship fast and maintain a high seller rating. eBay's algorithm rewards top-rated sellers with much better search visibility, which leads to more sales.

4. Facebook Marketplace

Best for local sales, beginners, and large items (like furniture).

Price: It's 100% free for local pickup (if you take cash). For shipped items, the fee is a low 5% (or $0.40 for items under $8).

Facebook Marketplace is a simple and often overlooked platform for local sales. You can list handmade goods for free, and buyers can easily search by location. It's quick, friendly, and connects you with people right in your community.

Facebook Marketplace Pros & Cons

Quick Tip: Safety and quality are key. For local sales, always arrange meetups in a safe, public place. Take bright, clear photos to make your items look professional and stand out from the actual garage-sale listings.

5. Goimagine

Best for US-based sellers who want a "Main Street" community feel.

Launched in 2020, Goimagine focuses on US-based craftspeople. It attracts buyers looking for American-made products and socially responsible businesses.

Sellers can start with a free plan for 12 listings. Paid plans are $15 per month for unlimited listings with just 2% transaction fees plus standard credit card costs. This helps maximize profits compared to larger platforms.

But that's not all. The platform builds a real sense of community. Its verification system keeps out mass-produced items, and sellers get direct access to support and leadership for a more personal experience.

Goimagine Pros & Cons

What We Recommend: Use the "Made in the USA" and "social-good" aspects in your marketing. This is a niche platform, so lean into what makes it special. Engage in the seller forums to connect with the community.

6. Artisans Cooperative

Best for crafters who value ethics, transparency, and community.

Price: The Artisans Co-op fee structure is a one-time $100 membership buy-in (with payment plans available), not a monthly fee. After that, you pay a low 3% transaction fee (plus card processing).

When Etsy sellers went on strike in 2022, something new was born - Artisans Cooperative. It's a seller-owned marketplace built by creators who wanted more fairness and control.

Members also share profits and get voting rights on policies, which means your voice matters. For makers who care as much about ethics as sales, this cooperative model can feel like a breath of fresh air.

Artisans Cooperative Pros & Cons

What We Recommend: Join this platform for the community and the mission, not for immediate sales. Success here is about being part of a movement to build a fairer marketplace for artisans.

7. IndieMade

Best for crafters who want their own website without the tech headache.

Price: Range from $4.95 to $19.95. There are zero commission fees (you only pay for payment processing).

IndieMade helps crafters set up independent online stores without technical hurdles. It doesn't provide built-in traffic but allows you to build direct customer relationships that increase loyalty.

You'll also get customizable storefronts with galleries, blogs, and simple order tools.

IndieMade Pros & Cons

What We Recommend: This is the perfect "next step" after Etsy. Use social media (like Instagram or Pinterest) and email newsletters to drive all your traffic to your own site, where you keep all the profit.

8. Big Cartel

Best for artists and designers who want a beautiful, simple, and free store.

Price: The "Gold" plan is 100% free for 5 products. Paid plans start at $9.99/mo and have no transaction fees.

Big Cartel is a simple, minimalist store builder for artists. It's famous for its clean aesthetic and is a favorite among illustrators, bands, and designers who sell limited-run items.

And once you start using it, you'll notice how much time it saves. The minimalist dashboard makes uploading new items fast, and the gallery-style layout really highlights your craft's visual appeal. Each store becomes a dedicated space where your work can shine on its own.

Big Cartel Pros & Cons

What We Recommend: Use the free plan to test your brand. It's perfect for linking from your Instagram bio. It's designed for artists with a strong visual style, so high-quality, professional photos are essential.

9. Folksy (UK)

Best for any crafter or artist based in the UK.

Price: Folksy fees are £0.15 per listing + 6% transaction fee (plus card processing). The £7.50/month Plus plan removes listing fees.

Folksy is the UK's biggest marketplace for British craft. It's a regional powerhouse that attracts UK consumers who specifically want to support local, British-based makers.

Folksy Pros & Cons

What We Recommend: Emphasize your local materials and British heritage in your shop story. The Folksy community is smaller and more intimate, so strong customer relationships can lead to a lot of repeat business.

10. Cratejoy

Best for makers who want to build a recurring revenue business.

Price: Expect a monthly fee (starts at $24.99), plus a category-based referral fee (often 11%+) and transaction fees (1.25% + $0.10) on top of payment processing.

Cratejoy is different from the others on this list. It is not for selling single items; it's the largest marketplace specifically for subscription boxes.

Crafters use this platform to sell a curated box of their products each month, such as a "Soap of the Month Club" or a "DIY Jewelry Kit."

Cratejoy Pros & Cons

What We Recommend: Start with a very specific, niche theme. Don't just do a "craft box." Do a "beginner's watercolor kit," a "monthly gnome collector's box," or a "vegan bath bomb club." Your success depends on a strong, unique concept that people want to receive every single month.

11. Mercari

Best for sellers who want to move inventory quickly.

Price: The Mercari fee structure is a simple, flat 10% seller fee. There is no separate payment processing fee.

Mercari feels like a fast-paced online flea market or garage sale. It has a "Handmade" category, but its culture is built around "deals." Buyers are encouraged to make offers, so it's a great place if you want to sell items quickly and are open to negotiation.

Mercari Pros & Cons

What We Recommend: Use Mercari to clear out old inventory or test new products. Since buyers can "make an offer," consider pricing your items 10-15% higher than what you're willing to accept.

12. Shopify or Your Own Website

Best for serious sellers seeking independence and higher long-term profit

Price: Shopify monthly plans start at $29 (billed annually) plus payment processing (~2.9% + $0.30). There are no transaction fees if you use Shopify Payments.

Building a Shopify store or a custom website is the ultimate step in independence. This approach requires you to build your own audience, but customers buying directly from your site typically show higher loyalty.

You build your audience through marketing, offering higher loyalty and repeat purchases. For example, a brand selling personalized home decor or DIY craft kits can craft the full customer experience from discovery to checkout.

What We Recommend: Build an audience on Etsy or Instagram first. When you're ready to grow, move your loyal customers to your own Shopify store, where your profit margins are highest and you control the entire experience.

18 Places to Sell Handmade Items Locally

Selling online helps you reach more people, but local venues show how your craft connects with real customers.

You can meet buyers, see their reactions, and get instant feedback. If you want to take things up a notch or two, these spots provide both exposure and insight.

1. Farmers Markets

Farmers markets are one of the best places to sell homemade items locally. Booth fees run $50 to $100 per day, with city markets around $150 to $200. Weekly appearances build recognition and allow quick feedback.

Display jewelry, mugs, or small decor on tiered shelves.

For example, seasonal items like Halloween candles or spring flower pots often sell fast. Group items in bundles to boost multiple purchases. Use clear signage with prices for easy decisions.

Best for small to medium crafts, seasonal items, and repeat customers

Image: Daniel-LS

2. Craft Fairs

Craft fairs bring together buyers actively seeking handmade products. Weekend booths cost 200 to 500, and holiday fairs charge more for prime spots.

And here's the thing: booth location matters. Corners get about 30 percent more traffic. Layered displays, vertical racks, and varied pricing, such as 15 earrings and 80 statement necklaces, attract more buyers. Research each fair's track record and read past vendor reviews.

For makers looking to stand out, bringing a UV printer like the eufyMake E1 allows on-demand customization at your booth. Shoppers can personalize items on the spot, creating a unique experience and boosting sales.

Best for collections that appeal to wide audiences and holiday-focused products

3. Pop-Up Events

Pop-ups are temporary shops in busy areas like department stores, breweries, or empty storefronts. They are great for testing new items or seasonal goods.

Promotion is key. You can post on social media, send newsletters, or partner with nearby businesses.

For example, a weekend jewelry pop-up at a cafe or a mini holiday shop at a local brewery can draw crowds. Pop-ups also let you adjust pricing or display in real time.

Best for new items, seasonal products, or testing concepts

4. Local Cafes and Coffee Shops

Cafes provide space for prints, postcards, or small artwork. Shops get free rotating decor, and you gain exposure to hundreds of daily customers. Commissions are typically 10 to 20 percent.

Rotate art monthly, hang postcards with prices, and sell small framed prints for $15 to $30. For example, city skyline prints or local landmark illustrations spark conversation and sales.

Best for prints, small artwork, and decor

5. Community Festivals

Street fairs, music festivals, and food truck events attract large crowds. Items should be colorful, eye-catching, and priced for impulse buys.

For example, sell handmade keychains for $5, tote bags for $20, or festival-themed bracelets for $15. Vertical displays stand out in crowded spaces, and grouping items by theme helps buyers browse quickly.

Best for fun, seasonal, or themed items

6. Flea Markets

Flea markets run weekly or monthly, charging $30 to $100 per day. Many now have sections for handmade products.

These venues suit vintage, upcycled, or eclectic crafts. For example, repurposed furniture, handmade jewelry, or quirky home decor sells well. Shoppers enjoy finding unique items and are open to unusual styles.

Best for eclectic, quirky, or nostalgic products

7. Tourist Information Centers

Visitor centers in tourist areas often sell locally made souvenirs. These work either as consignment (typically 40% commission) or wholesale purchases.

Look for items that capture local character, pack easily, and cost between $15-75. You'll need to show how your products represent the local area.

Create products at different price points to reach various tourist budgets. Items that pack flat or ship easily appeal to travelers worried about luggage space

8. Art Walks

Monthly art walks attract buyers who appreciate handmade quality. Fees vary from free to 100 depending on location.

Visually striking crafts work best. For example, hand-painted canvases, ceramic figurines, or jewelry with bold designs spark conversation. Art walks also help build relationships with gallery owners for future placements.

Best for visual crafts and networking opportunities

9. Maker Spaces and Community Classes

Teaching workshops brings both immediate income and customer relationships. Libraries, community centers, and maker spaces typically pay instructor fees or share revenue.

Beyond teaching, you can sell materials kits and finished examples. This approach works well for crafts with techniques beginners can learn.

Consider developing workshop series that build skills over time. This creates ongoing relationships with participants who become both students and customers while building appreciation for the complexity of your craft.

Best for crafts with teachable skills and workshop-friendly items

Image: udara

10. Consignment Shops

If you'd rather focus on making than on active selling, consignment can be a good fit. You place your crafts in a local boutique, and the shop pays you after an item sells, keeping a commission. This is defined as consignment, and the shop's cut is often 40% to 60%.

This approach works for items with enough markup to cover the shop's commission while still making you money. You'll usually wait 30-45 days after a sale to receive payment.

Start with a small inventory and track which items sell best in each location. Different shops attract different customers, so match your products to each shop's style and price range.

11. Local Gift Shops

Independent gift shops want handmade products that stand out. They typically pay 50 to 60 percent of retail upfront.

Customize your selection for each store. For example, hand-painted mugs, scented candles, or woven baskets. Consistent restocking keeps items visible. Build relationships with shop owners-they can advise on best-sellers.

Best for items that tell a story or reflect local culture

12. Trunk Shows

Trunk shows are one-day events at boutiques where you bring your full collection. Sales are usually split or a flat fee is charged.

For example, a pottery trunk show during a holiday weekend clears inventory and helps you connect with buyers. Bring products at varied price points and business cards or flyers for future contact.

Best for clearing inventory and connecting directly with buyers

13. Salons, Spas, and Yoga Studios

Wellness-focused products do well here. Handmade soaps, essential oils, and delicate jewelry fit perfectly.

Display items at the front desk and rotate weekly. For example, create gift bundles like a bath bomb plus handmade soap for $20. Include small cards describing ingredients or scents. Customers appreciate quality and are willing to pay for unique items.

Best for self-care products, wellness items, and small gifts

14. Trade Shows

These are major, B2B (business-to-business) events where booth fees, travel, and displays can cost $1,000 to $10,000+.

This is not a craft fair for the public. 

This is where you go to sell your products in bulk to retail store owners and boutique buyers. You must have a professional booth, catalogs, and a "line sheet" (your wholesale price list). 

To attract buyers, you'll need smart tradeshow giveaway ideas, like a sample-sized version of your product or a branded keychain. The goal is to get large, recurring orders that get your brand into stores nationwide. 

Best for established makers ready to scale their business into a national brand.

eufyMake at IFA | Image: Marcus Lieder

15. Local Festivals

Local festivals cost $75 to $500 depending on size. Audiences are general, not always craft-focused. You need weatherproof displays and products linked to the festival theme.

For example, city-themed mugs, artisan jewelry, or festival-branded tote bags work well. Highlight local references to attract attention.

Best for culturally themed or novelty products

16. Mall Kiosks

Mall kiosks place your items in high-traffic retail environments. Rental costs range from $800 to $3000+ monthly, especially around holidays.

These spots work best for visually appealing items that make good gifts.

For example, small decorative candles or custom keychains catch the eye of shoppers passing by. 

Match products to mall demographics-upscale malls suit high-end crafts, community centers suit accessible items.

Best for giftable items and high-foot-traffic exposure

17. Boutique Hotels

Boutique hotels often want local handmade products for gift shops or lobbies. These usually work as consignment (40 to 50 percent commission) or wholesale purchases.

Products that reflect local culture or act as memorable souvenirs do best.

e.g: locally inspired coasters, handmade soaps, or regional jewelry sets.

Professional presentation and reliable inventory help build strong relationships.

Best for souvenirs and locally themed items

18. School Craft Fairs

Schools host craft fairs as fundraisers, creating family-friendly selling spots. Table fees are modest, usually $25 to $75.

These events connect you with parents and community members during gift-giving seasons.

For example, sell handmade pencils, notebooks, or school-color bracelets. Items featuring school colors or mascots resonate strongly with buyers.

Best for family-friendly and educational crafts

What you need to know before selling locally

Before selling locally, it is essential to understand your area's legal requirements. In California, for example, sellers need a license and must collect sales tax on each item. Keeping organized records will make both compliance and business planning easier as your operation grows.

Combining Online and Local Sales

The most successful handmade sellers we know don't just pick one path. They combine both worlds. Their online stores bring in passive income and reach a national audience, while their local events build personal connections and brand loyalty.

We recommend you start with one or two platforms, test what sells, and reinvest your profits into growing your brand. Over time, you'll find the unique mix of online and local venues where your crafts truly belong.

The most sustainable approach combines multiple places to sell handmade products:

• One main online marketplace for customer discovery
• Your own website for direct sales and brand control
• Several recurring local venues for community connections
• Strategic participation in high-traffic seasonal events

This diverse approach balances steady income with growth opportunities. It also protects your business from problems with any single platform. Online selling gives you broader reach, while local venues often provide higher profit margins by eliminating shipping costs.

Your ideal mix of places to sell homemade items will evolve as your business grows. Many successful crafters start with accessible marketplaces before gradually shifting toward higher-margin direct sales as their reputation grows.